Association Against Tobacco: Sexual Slave
What a strong campaign from the French association against tobacco (Association de Défense contre le Tabac). The point is here to show that when you smoke, you are a slave to tobacco. Knowing that health related arguments don’t seem to work on teenagers, do you think this kind of ad is a solution that can make them give up on smoking? Please share your reactions with me in the comments! Here is the baseline:
« Smoking is being a slave to tobacco
Interested by this campaign? Take a look at these articles:
[Update: this campaign is in fact fake, the advertising agency wanted to create a buzz to make people speak about the true one)
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Advertising Agency: BDDP & Fils, France
