Comparing the wireless Xbox 360 controller to Voodoo, that’s the great idea behind this campaign from Microsoft. Beautiful prints, don’t you think?

Related posts you should definetly take a look at:

• Unpublished: January 2010
• Big Flix: don’t Kill Blockbusters
• Skoda: It’s not Nature who should Adapt
• Coca-Cola Fusion

Advertising Agency: FP7, Bahrain
Executive Creative Director: Parsoon Joshi
Creative Director: Fadi Yaish
Art Director: Supparat Thepparat
Copywriter: kongpope siriwattanagarn
Photographer: Anuchai -Remix Bangkok
Account manager: Govind Pandey