Here is a hilarious campaign from BigFlix, a movie rental service that wants to show you that; by choosing a pirate copy of a movie, you kill blockbusters. Check the baseline:

« Don’t kill blockbusters. Choose original DVDs over pirated ones.

Other funny campaign to watch:

• Bpay: Too Easy
• Unpublished: January 2010
• Ford Fusion: Never Unnoticed

Advertising Agency: Makani Creatives, Mumbai, India
Creative Directors: Ashish Makani, Sameer Makani
Art Director: Prasad Rao
Copywriters: Prasad Rao, Vyoma Hadkar
Illustrator: Bhavik Panchal
Additional Credits: Sachin Dalvi
Published: December 2009