This campaign for Coroa Hand Tools is not about graphic-design, as you guessed… And yes, it’s not always about graphic design! It’s also about smart campaigns and that’s exactly what we’re facing right now. Great inspiration from Ogilvy Brasil, don’t you think? It actually reminds me some pics of the failblog.
As a huge fan of typography work, I can only appreciate the great art direction on this beautiful campaign for MTV Masters that pays tribute to 3 music legends: 50 Cent, Kurt Cobain and Lemmy Kilmister. It actually reminds me a little bit these prints from Ben & Jerry’s.
I’m pretty excited about this post since I worked 3 months at Disneyworld and spent some time at Hollywood Studios. As you guessed, it’s a real pleasure for me to publish this great campaign promoting the Star Wars weekend. Once again, Disney has done a really good work on these funny prints showing Yoda, Chewbacca, [...]
I’m a huge fan of Fed Ex campaigns, they usually go straight to the point… and that’s exactly the case in these beautiful prints from DDB Brasil promoting FedEx Express. Clearly, the goal is to show you that sending a parcel with Fed Ex is like giving it to your neighbour.
Have you ever noticed these little dots on big advertising prints in the subway? In this campaign, AlmapBBDO wants here to make you look closer… Indeed, in these prints representing Marilyn Manson, Eminem and Bono, these little dots will teach you a bit more about these artists… A great idea, don’t you think?
Here is a great campaign from JWT, London in collaboration with the famous illustrator Gail Armstrong. Thanks to this beautiful work on typography and illustration, Kleenex wants here to make you let it out, be it a sad or happy situation. What do you think about these prints?