Archive | Commercial

Sparrow Guitars: Stop playing Games, Start playing Guitar

Posted on 8/26/10 by Dany Vilela under Ads > Commercial | 5 997 views.
Sparrow Guitars: Stop playing Games, Start playing Guitar The guys at Sparrow make great guitars… but they’re just fed up with all these fake video game guitars out there… and now, they’re telling the world with this clever campaign. I love the details on these photographs, how they placed pizza, shoes and cans. It remembers me a crime scene! These awesome three prints are from Rethink Canada.

Sony NEX 5: a Little Professional

Posted on 8/18/10 by Dany Vilela under Ads > Commercial | 419 views.
Sony NEX 5: a Little Professional Here’s a new clever campaign from Saatchi & Saatchi, Australia for Sony’s new interchangeable lens camera, the NEX-5. The goal is here to show that despite not being a reel DSLR, this camera is everything a professional need to work with in a smaller size. Mission accomplished, it works for me !

Celcom Broadband: Content, Coverage and Speed

Posted on 8/8/10 by Doriane under Ads > Commercial | 235 views.
Celcom Broadband: Content, Coverage and Speed Phones, computers, hard disks… Today, technology devices offer always higher software performances using a hardware more and more simple and small. As the contrast grows, it becomes even more difficult to highlight the two advantages on a simple picture ad. M&C Saatchi probably found a way on this great campaign which brilliantly enhances the paradox between the smallness and [...]

Sony Bravia 3D TV: Eddie, Nigel, Hattie and Helen

Posted on 8/7/10 by Dany Vilela under Ads > Commercial | 148 views.
Sony Bravia 3D TV: Eddie, Nigel, Hattie and Helen This campaign for Sony 3D TVs is a great example to show that some great advertising prints are all about photography direction. Look at those great expressions! Great work from Bauer Media, London and Morgan Silk, the photographer.

Pepsi: Octopus Paul, the obvious choice

Posted on 7/13/10 by Dany Vilela under Ads > Commercial | 772 views.
Pepsi: Octopus Paul, the obvious choice Wow! This print is not a great ad when we think about its design… I mean, the design is cool but the idea is soooo great. You might have heard about Paul, the octopuss that had an amazing 100% world cup prediction rate and became a true buzz through the the Internet. Paul is now officialy an advertising star as you’ll see in this print from Pepsi. The guys at Impact BBDO really are fast gunners… What a smart idea, don’t you think?

Dixan Gel: Ketchup, Oil and Ink

Posted on 6/27/10 by Dany Vilela under Ads > Commercial | 199 views.
Dixan Gel: Ketchup, Oil and Ink Advertising such an ordinary product as laundry soap seems to be all about graphic design and Photoshop skills. Here’s what the guys at DDB Milan are capable of to promote Heinkel’s Dixan Gel: 3 wonderful prints representing ketchup, oil and ink stains. Impressed?